Content first. Everything else helps it work harder.
Our core service is creating video and social content that shows what your business does best. Paid advertising and websites put that content in front of the right people and give it somewhere to live.
Content
We turn your projects, people and expertise into video and social content that builds credibility and we own the process from idea to delivery.
You don’t need to arrive with scripts or concepts. We find the stories, plan the shoot, direct your team on camera and deliver finished content ready for social, your website, proposals and sales conversations.
Short, regular videos that show your projects, people and know-how, formatted for Instagram, Facebook, LinkedIn and TikTok.
Brand films, project case studies, customer testimonials, recruitment videos and launches, scoped as standalone productions.
Our core content partnership: regular planning and filming, edited content every month, publishing and performance reviews.
Paid Advertising
Put your best content in front of the people most likely to hire you. We plan and manage campaigns that distribute suitable content to relevant audiences. When ads are part of the plan, we shoot with them in mind, so the creative is built to perform.
Advertising management has its own scope and fee. Media spend is paid separately.
Websites
A home for your work, built to make your content count. When your site doesn’t do your content justice, we can help with project galleries, case study pages and service pages built around real footage, so prospective customers see the evidence the moment they land.
- Project and case study pages
- Video-led service pages
- Built on Webflow
- Search-friendly structure
Start with content. Add the rest when it makes sense.
Every engagement is scoped clearly, from production time and deliverables to channels, turnaround and revisions, so you know exactly what you’re getting.
Ongoing content partnership
A consistent production rhythm for businesses with a steady flow of projects and stories.
Brand video project
A standalone production for a defined need, such as a brand film, case study, testimonial or launch.
Advertising & websites
Scoped and priced separately, alongside a content engagement. Ad spend is paid directly.
Good to know.
The questions we hear most about working with Roughidea. Still unsure? Get in touch.
No. We identify the stories, recommend the approach and lead production. You provide access to your people and projects, check the facts and approve the direction.
Not at all, it’s common. We guide people through it on the day, and plenty of strong content doesn’t need anyone talking to camera.
We don’t promise that posting videos alone will guarantee leads. We agree on a clear objective up front and measure against it, from website visits and engagement to use in sales conversations and attributable enquiries where tracking allows.
Yes, that’s the point. Content can be used across social, your website, proposals and sales conversations, subject to the usage rights in your agreement.
It depends on your package and how much is happening in your business. We’ll only recommend a monthly rhythm if you have enough ongoing work to justify it.
Not sure where to start?
Tell us about your business. We’ll recommend the right mix - and be honest if we’re not the right fit.